Sitting In the Shade: Alejandro Betancourt Lopez
Hawkers were one of those fledgling companies that had a good product and didn’t know what to do when it came to expansive growth. It seemed like the company would stay still for years to come. This is when Alejandro Betancourt Lopez came into play.
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He had an idea for the company and decided to try it. It not only worked, but it also catapulted the company into the upper echelon of summer fashion. Here is a little more on how Alejandro Betancourt Lopez made Hawkers what it is today.
Alejandro Betancourt Lopez first took a look at the product and decided that it was good enough for him to take a chance on. The first thing he did was to make a new campaign for the company and help the company expand its base. He was able to get the sunglasses into the hands of people who would use them, and people found they were a good price for the money. This internet campaign got the ball rolling and now it has become one of the most popular brands of sunglasses.
The reason that the campaign took off was that the campaign hit popular websites like Facebook and Twitter. He figured that is where most of his consumer base would find out about the sunglasses and give them a try. Sales took off and now it had become one of the best-known brands in the world today.
It was all because of a team effort and a good product that people could get their hands on at a good price. that is a recipe for success. Alejandro Betancourt Lopez knew he had something good and was able to get it to the masses. All it took was a simple and clever idea and it was off to the races.
Alejandro Betancourt Lopez’s: Twitter.